A business plan is the road map of your social enterprise: it directs your stakeholders...
Value Proposition
Your value proposition is the value your project will be offering to the communities you are serving and why you are best suited to deliver this project.
Turning an idea into a product requires the creation of a development/production environment. Many businesses...
The landscape of business is littered with the husks of good ideas. Robbed of a...
I often get asked the question: What are the elements of the “perfect pitch”? My...
I was once teaching marketing to about 20 entrepreneurs here in NYC. After the class...
There is a clear difference between selling the features and benefits of your product or...
The students in a class I was teaching were going over how to really test...
I was once in the audience for an interview with author Seth Godin, and he...
The days are gone when a techie or a genius could build things in his...
The following is a list of ten best practices for incorporating sustainability into governance systems....
